An affiliate link is a tracked referral URL that identifies which website, content creator, or partner referred a new player to a casino. When you click an affiliate link and sign up, the referring site earns a commission from the casino. Affiliate links do not cost the player anything extra — the commission comes from the casino's marketing budget.
Affiliate marketing is how most casino review sites (including CasinoRankr) monetize their content. Each affiliate link contains a unique tracking parameter that tells the casino which partner sent the player. Commissions are typically structured as CPA (cost per acquisition — a flat fee per new depositing player) or revenue share (a percentage of the casino's net revenue from that player). Legitimate affiliate sites disclose their affiliate relationships and do not let commissions influence their rankings or reviews. At CasinoRankr, our community voting system determines rankings independently of any affiliate arrangement. Players should know that clicking an affiliate link is free and often grants access to exclusive bonuses not available through direct registration.
You click a 'Visit Casino' button on CasinoRankr, which takes you to the casino through an affiliate link. You sign up and get the same (or better) welcome bonus, and CasinoRankr earns a referral commission from the casino.
This page contains affiliate links. If you click a link and sign up at a casino, we may earn a commission at no extra cost to you. Our ratings and reviews are not influenced by affiliate partnerships and are based on independent research and player feedback.